How Do Facilities Get Paid?
In accordance with the “partnership” concept,
partner facilities are paid a full fifty percent (50%) of the
Gross Profit realized from advertisements placed by Action Sports
Advertising. Gross Profit equals Gross Revenues less Costs of
Sales (i.e.: the profit realized after Costs of Sales Expenses
have been accounted for). Costs of Sales Expenses are some of
the same expenses a facility would typically incur in managing
an advertising program on their own -- sales commissions, materials,
installation and maintenance. Only Costs of Sales Expenses are
subtracted from Gross Revenues; Action Sports Advertising absorbs
all other administrative and overhead expenses on its own, after
Gross Profits have been shared with partner facilities.
While this medium is typically sold to advertisers on an annual
basis only (to smooth out seasonal fluctuations in attendance),
payments terms are granted to advertisers on an as needed basis
(semi annually or quarterly being the most common, although monthly
is not unheard of). Accordingly, payments to partner facilities
take place semi-annually, with shared Gross Profits for the six
months previous being remitted to facilities on June 30th and
December 31st of each year.
What Is The Revenue Potential?
Revenue potential can vary considerably from facility
to facility. A number of factors, including facility attributes,
local supply and demand, and overall economic outlook can affect
revenues generated for a partner facility. Outlined below is
an approximation of how much revenue a SINGLE PLAYING SURFACE
might generate over a five year period.

Since Action Sports Advertising’s program
is in fact an informal partnership, Gross Profits are shared
equally between both parties. An important benefit of this revenue
sharing arrangement is the fact that both parties benefit equally
from any future rate increases. More importantly, since Gross
Profits are shared equally between the two partners, it is as
much in Action Sports Advertising’s best interests to see
that the program is successful as it is in the partner facility’s
best interests. If the partner facility is not earning revenue,
neither is Action Sports Advertising. This partnership and
the revenue sharing it entails provides the opportunity for
both
parties to work together to make the program successful. Contact Action Sports
Advertising for an estimate of the revenue
potential for your facility.
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